RootData Launches First Crypto Project Hot Index, Aims to Provide Reliable Data Services for Primary and Secondary Investors
Most investments in the Crypto sphere are essentially attention investments.
Crypto influencer @redphonecrypto once stated that a token’s ability to attract attention is more crucial than other metrics. The recent bull market, where meme coins temporarily outperformed “value tokens,” further illustrates this point.
However, discerning genuine attention trends is challenging in today’s fragmented and noisy information landscape. Users are often misled by marketing messages on platforms like X or by projects’ inflated TVL data.
The Crypto market also lacks authoritative data analysis platforms to guide users in attention-based investing.
To address these issues, the Crypto asset data platform RootData has introduced the first “Crypto Hot Projects Ranking.” This Hot Index utilizes 4.3 million instances of real user behavior data to help users capture authentic attention patterns and improve investment decision accuracy.
Multidimensional Data from 4.3 Million User Actions Reveals True Attention Trends
The “Crypto Hot Projects Ranking” is a significant feature launched in response to the research needs of RootData’s ecosystem users. RootData has built a large user base by encapsulating on-chain and off-chain data of Crypto assets with enhanced data structure and readability as a trusted data layer for the Crypto ecosystem.
Since its launch, RootData has accumulated over 2 million unique users. Its data has been frequently cited by mainstream media such as The Wall Street Journal, CoinDesk, Cointelegraph, Decrypt, and prominent crypto influencers.
RootData continues to expand its ecosystem, partnering with dozens of well-known projects including OKX, Tokenpocket, and 0xscope to establish a data network advantage.
Leveraging its insights into the Crypto market and extensive user base, RootData secured a $1.25 million seed round in April, led by NLVC, with participation from listed company Boyaa Interactive (00434.hk), Bonfire Union Ventures (Mask Network’s fund), Skyland Ventures, Orbiter Finance founder Gavin, and 0xScope co-founder Jackson.
With substantial Crypto user research behavior data and financial backing, RootData aims to give back to its ecosystem users by revealing genuine attention trends in Crypto.
As crypto analyst Chen Jian notes, the inflated TVL data of many Crypto projects stems from an oversimplified evaluation metric. RootData’s real-time “Crypto Hot Projects Ranking” incorporates multidimensional data indicators based on user behavior.
RootData’s product lead, CC, explains that the ranking calculates project heat values in real-time based on user search frequency, project click-through rates, user votes, and X popularity and influence.
The “Crypto Hot Projects Ranking” is one of the few data platforms that captures the attention of both primary and secondary market investors. RootData has established a comprehensive project database for the Crypto primary market while also integrating secondary market and on-chain data.
This ranking can more accurately and comprehensively reflect which projects attract user attention and trends in investor attention and sentiment changes.
Despite its complex data content, the “Crypto Hot Projects Ranking” offers a user-friendly experience. Unlike other Crypto products that often require users to search for tutorials on platforms like X, RootData’s ranking is intuitive and immediately accessible, even for newcomers.
Real-time Sentiment Dashboard Helps Users Refine Decision Granularity
The current Crypto market is still dominated by retail investors. In such a market, sentiment changes are crucial investment indicators. Helping investors develop sensitivity to sentiment patterns and trends could effectively assist in making more informed trading decisions.
However, the market currently lacks real-time dashboards for tracking and visualizing sentiment for specific assets to quantify potential opportunities or risks.
RootData’s “Crypto Hot Projects Ranking” is not merely a comprehensive ranking of Crypto project popularity; it essentially quantifies real-time data changes in Crypto asset sentiment and consensus.
The ranking presents real-time investment sentiment changes through “Hot Index Trend (24h),” “Soaring Rankings,” and “Daily Votes” sections, helping users refine decision granularity and identify potential opportunities ahead of the curve.
RootData’s product lead CC shared several use case feedbacks from beta testers.
For instance, users can detect potential trading opportunities earlier by monitoring the “Hot Index Trend (24h)” or “Soaring Rankings.”
CC revealed that one user noticed a steep 24-hour hot trend curve for a project, which was followed shortly by a major announcement from that project.
Another user routinely focuses on the “Soaring Rankings,” tracking the top 20 projects with the fastest-rising hot rankings, and found these projects to be among the most active in the subsequent period.
Moreover, several beta testers reported that using tools like the “Hot Index Trend (24h)” for investment guidance provided a certain degree of foresight compared to news-based investing on social media channels, allowing for earlier entry or exit decision opportunities.
Some users analyze competitive landscapes within sectors by comparing heat values of similar projects.
Investors typically rely on single data points from platforms like DefiLlama to analyze project competition within a sector. However, such data often contains significant inaccuracies and lacks real-time updates, especially for newer projects that may not be included in the statistics. Crypto investments are primarily sentiment-driven with high volatility, demanding rapid decision-making.
In contrast, RootData’s “Crypto Hot Projects Ranking” updates hourly, providing more timely responses to market sentiment and including earlier-stage projects.
The ranking also offers filtering options for specific sectors and heat statistic time intervals. Users can compare heat values of similar projects within categories like “Infrastructure,” “Layer2,” or “DeFi,” identifying projects with stronger consensus over 24-hour or 7-day periods.
Users can also participate in co-creating asset sentiment. Previously, Crypto users could only express their sentiments about asset projects through occasional polls by influencers on platforms like X.
RootData now provides a voting section where users can continuously participate. For popular projects on the “Crypto Hot Projects Ranking,” users can vote “Bullish” or “Bearish” to indicate their outlook. These votes influence the project’s heat data statistics.
Beyond referencing hot rankings or sentiment indicators like the “Hot Index Trend (24h)”, users can access regularly updated sub-lists of recent financings and project developments to avoid missing key events.
For example, users can view rankings of projects with the largest single financing rounds to gain insights into primary market capital flows and stay informed about important events such as mainnet launches, testnet openings, and airdrop distributions.
In addition to helping users track market sentiment trends, RootData allows users to access critical investment information for primary and secondary market assets without leaving the platform.
With the “Crypto Hot Projects Ranking launch,” RootData has become one of the first Crypto asset data platforms to support co-creation and return data value to users.
As the crypto narrative investment driven by “information flow” gradually loses effectiveness, RootData aims to construct attention economy trends using data from over 4 million real users. This provides users with an effective new investment perspective, breaking information bubbles and reducing information asymmetry.
RootData’s product lead CC revealed plans to introduce Telegram-compatible user voting scenarios, further enhance the intelligence of public opinion and search models, modularize heat values to cover more investment and trading use cases, and strive to provide reliable transaction decision data for over 400 million crypto investors, making investment simpler.
