RootData Survey: Retail investors are generally optimistic about the trend in September, with only 20.8% of users having a positive attitude towards AI+Crypto

RootData
2 min readAug 21, 2024

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RootData has released the results of “RootData-Crypto Secondary Market User Survey” survey. The survey targeted participants in the crypto secondary market, covering aspects such as retail investors' trading behavior, attitudes towards AI products, and market prospects, and collected 480 valid samples. The survey shows that 58.3% of respondents are between 26–35 years old, 70.8% have more than one year of Crypto trading experience, and 58.4% invest 10%-50% of their total assets in the Crypto market.

The survey reveals that retail investors have gained considerable returns this year from SOL, BTC, and some Meme tokens. In terms of losses, ETH, MATIC, and most Meme coins and newer projects were mentioned by many retail investors. Regarding trading behavior, spot trading is the main type, accounting for 91.7%, with 37.5% of retail investors adopting a long-term holding strategy.

Views on the market trend for the next month are relatively dispersed but slightly leaning towards an upward trend, with overall sentiment being optimistic. English-speaking retail investors showed more optimistic sentiment (42.5% vs 35%). Retail investors consider Bitcoin ecosystem (66.7%), AI (52.1%), and MEME (47.9%) as the most potential sectors. However, only 20.8% of retail investors hold a positive attitude towards emerging AI+Crypto projects, as most retail investors believe these products lack practicality, have questionable accuracy and reliability, and no phenomenal products have appeared yet.

In terms of information channels, 85.4% of retail investors rely on social media (such as X, Telegram), while 62.5% obtain information through professional media websites. For tool usage, RootData and CoinMarketCap lead with 79.2% and 62.5% usage rates respectively, followed by Dexscreener and DefiLlama. Regarding user needs, 64.6% of retail investors most need more comprehensive risk assessment tools, and 58.3% need more in-depth on-chain data analysis functions. Notably, there are differences between Chinese and English retail investors in tool usage and needs: English retail investors tend to use professional analysis tools (such as Glassnode, Arkham), while Chinese retail investors rely more on social media and private communities (90% vs 70%).

Although retail investors maintain a cautiously optimistic attitude towards the market overall, they also express concerns about issues such as varying project quality, low innovation, over-hyped projects, and regulatory uncertainties, calling for strengthened project auditing and market supervision.

Additionally, users who participated in this survey and provided their RootData associated accounts will receive RootData points as a reward.

About RootData

RootData is a Web3 asset discovery and tracking data platform that pioneers in encapsulating on-chain and off-chain data of Web3 assets, aiming to become a productivity tool for Web3 enthusiasts and investors with its high data structuring and readability.

Website:www.rootdata.com

X:@RootDataLabs

TG:t.me/Rootdatalabs

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RootData

Rootdata is committed to providing a comprehensive, structured and visual crypto project database to reduce information barriers in the industry.